Fifth and final 20x20 chapter is launched

20x20, in partnership with KPMG, is calling on everyone to #ThinkItAskIt in order to help provoke the continued development of support, coverage and participation of women’s in sport in Ireland.

Part of the fifth and final chapter of the award-winning movement, #ThinkItAskIt is a nationwide call to arms to help provoke permanent change for women’s sport in Ireland and is urging the public and all stakeholders involved in sport to ask key questions not only of themselves, but of society at large.

Now in the closing stages of the 20x20 movement, #ThinkItAskIt aims to highlight that we all have a choice to make about what happens next for women’s sport.

Launched on 20x20 and KPMG’s social media channels, the #ThinkItAskIt call to action follows the launch of 20x20’s final chapter on September 8 last – The Future for Women in Sport: Choose What’s Next.

#ThinkItAskIt sees 20x20 calling on people to ask questions about the future of sport for girls and women in Ireland, and to post these questions on social media using the hashtags #20x20 and #ThinkItAskIt with a view to generating conversation and inspiring a move to greater equality for women in sport.

In support of #ThinkItAskIt, 20x20 has released a podcast special that seeks to explore in more depth the views and opinions of a number of people who are at the forefront of the women in sport journey.

Mary O’Connor, Elaine Buckley, Cliona O’Leary, Ryle Nugent and Gavin Cummiskey all feature in the 24-minute piece, giving their perspective on what every stakeholder in Irish sport needs to do next in order to maintain the momentum that 20x20 has generated.

As part of #ThinkItAskIt, the 20x20 steering committee – made up of representatives from across Ireland’s sporting bodies, media, sponsors and athletes – gathered to compile the most important questions for the progression of women in sport.

Examples of these questions include whether a seven-year-old girl has the same opportunities in sport as a seven-year-old boy? If the language and imagery we use around women’s sport contains a subconscious bias? And if the level of respect for female athletes is equal to that of their male counterparts?

The questions will feature across 20x20 and KPMG’s social channels between now and the end of October in an effort to provoke Irish society to consider whether we are all doing enough to champion women’s sport in Ireland.

The 20x20 campaign will draw to a close later this year with a much-anticipated finale event, proudly supported by KPMG, that will see athletes and a number of other stakeholders come together to reflect upon the changes that have happened for women’s sport in Ireland, and discuss what still needs to be done.

You can listen to the #ThinkItAskIt podcast at https://anchor.fm/20x20ie.