Mayo representation at major US trade show for the global travel industry

Thirty-five tourism enterprises from Ireland – including Ashford Castle and The Lodge at Ashford Castle, located in Cong, Co. Mayo – attended IMEX America in Las Vegas last week.

IMEX (International Meetings and Events Exhibition) America is the largest trade show in the United States for the global meetings, events and incentive travel industry.

Over 3,500 buyers from North America and elsewhere around the world attended the three-day show, which provided valuable business and networking opportunities for the participating tourism companies from Ireland.

Alison Metcalfe, Tourism Ireland’s head of North America, said: “Tourism Ireland was delighted to join with Fáilte Ireland and Tourism NI, as part of the ‘Meet in Ireland’ team, at IMEX America. IMEX is an important platform for Tourism Ireland and our partners to showcase the world-class meetings and incentive facilities on offer right around Ireland.

“Our message is that the combination of our unique experiences, professional DMCs and warmth of our welcome ensures that Ireland is a fantastic destination for incentive travel and corporate meetings.”

‘Meet in Ireland’ is the official MICE (meetings, incentives, conferences and events) brand for the island of Ireland, comprising Tourism Ireland, Fáilte Ireland and Tourism Northern Ireland, who work in partnership to promote the island of Ireland as a leading business events destination.