Mayo’s greatest food debates have been solved!

Barry’s or Lyons? Chef or Heinz? Tayto or King? These age-old questions have been heavily debated amongst families, friends, colleagues, and even strangers – and now Tesco can reveal the answers when it comes to Mayo shoppers.

Barry’s emerged as Mayo’s (and the nation’s) favourite tea last year, with over half of Mayo customers (63%) purchasing Barry’s tea bags during their shop compared to 37% reaching for Lyons.

Perhaps unsurprisingly, the Irish public overwhelmingly opts for Tayto over King (96% versus 4%), while cheese and onion is the most popular flavour, with two thirds (67%) choosing the classic flavour compared to one third (33%) going for the tangy salt and vinegar.

For saucy accompaniments, almost two thirds of customers in Mayo (65%) purchased Heinz Tomato Ketchup versus Chef Tomato Ketchup (35%), in line with the nation’s overall preference (Heinz 70% versus Chef 30%).

These findings come as Tesco Ireland launched Clubcard Unpacked 2023, which allows Clubcard members to get a personalised look at their shopping habits as well as see how much they’ve saved in the past year.

And with the help of this new data, Tesco has now also been able to reveal the top shopped items of 2023. Milk was top of the shops last year, ranking number one, two, three and five in the top five list of most purchased items last year.

However, milk’s clean sweep was ripe for the taking, with Tesco’s Ripe & Ready Avocado stealing the fourth top spot – a surprise item that knocked Irish favourites such as Brennan’s Sliced Pan and Coca Cola Zero Sugar off the top five list.

The new Clubcard Unpacked video will be available to all Clubcard members through the Clubcard section of the Tesco Ireland app, and will include a look at people’s top three most shopped items, favourite aisle, most-visited store, and most-loved reward partners.

In addition, Clubcard Unpacked will reveal the number of Clubcard points each individual shopper has earned and how – whether it was through shopping products with lowered prices thanks to Clubcard Prices, filling up with fuel at Certa service stations, or simply by chatting on their Tesco Mobile.

Shoppers who haven’t spent the points they earned in the past year will also be shown how they can get the most value from them. This includes exchanging points into vouchers for money off their groceries or using them on Clubcard reward partners experiences for three times their value, which could cover a meal at Milano or a trip to Dublin Zoo.