Healthy new car market in Mayo but national outlook cools
New car registrations so far this year are up 3.61% in Mayo, outperforming a national increase of just 0.28%.
The statistics released by the Society of the Irish Motor Industry (SIMI) show that new car registrations in the country for March were down 10.4% (15,485) compared to March 2025 (17,291) but year to date are up 0.28% (64,967) on the same period last year (64,784).
In Mayo, the number of new cars registered through the end of March is 1,204. In the same period last year the number was 1,162.
Nationally, light commercial vehicle (LCV) registrations increased by 13.5% (4,463) compared to March last year (3,931). Year to date, LCVs are up 17.5% (15,654). Heavy goods vehicle (HGV) registrations are up 10.2% (302) in comparison to March 2025 (274) but year to date are down 6.5% (971).
Imported used cars have saw a 37.7% (7,970) rise in March 2026 when compared to March 2025 (5,787). Year to date, imports are up 39.2% (23,646) on 2025 (16,987).
Last month, 3,851 new battery electric cars were registered, which was 52.1% higher than the 2,531 registrations in March 2025. So far this year, 14,004 new electric cars have been registered, representing a 40.5% increase compared to the same period in 2025, when 9,964 electric cars were registered.
In the new car market share by engine type, hybrid (petrol-electric) continues to lead as the most popular engine type at 27.36%, followed by electric 21.56%, petrol 21.24%, plug-in hybrid 14.41% and diesel 12.92%.
Commenting on the figures, Brian Cooke, SIMI director general, said: “Following a strong start to new car sales in the first two months of the year, March new car registrations indicate a softening in demand, with a decline of 10% when compared to the same month last year. New car sales for the first quarter of the year are now marginally ahead of Q1 in 2025, with a total of 64,967 new cars registered.
“Despite the slowdown in March, new battery electric car registrations continue to grow, with 3,851 units registered. Year-to-date BEV registrations reached 14,004 units, which is a 40.5% increase on the same period last year.
“A better guide perhaps is that the BEV market share stands at 21.5%, compared to 18.9% for the full year 2025. The strong growth in EV registrations has been reflected across all counties. In addition, new car registrations in Q1 have seen continued growth for hybrid electric (HEV) and plug-in hybrid electric (PHEV), while traditional petrol and diesel cars continue to see a decline, with their combined market share now just 34% of the new car market.”
The five top selling new car brands so far this year are: Toyota, Volkswagen, Hyundai, Skoda and Kia. The five top selling new car models up to the end of March are: Toyota Yaris Cross, Hyundai Tucson, Kia Sportage, Toyota Corolla, Toyota Corolla Cross.