MAYO STYLE AWARDS 2019: Profiles of finalists in Best Fashion Boutique category

LEADING public relations guru Lesley Emerson profiles the three finalists in Best Fashion Boutique category of The Connaught Telegraph Mayo Style Awards at Breaffy House Resort next Friday night.


The Dressing Room, Westport
After three years in business, Jacqueline Moran’s boutique has become a firm favourite on Bridge Street in Westport.

The Dressing Room stocks everything from casual classics right up to stylish occasion pieces.

Dresses are a speciality, both for everyday and special occasions. It also offers hat hire and Jacqueline loves to help shoppers put their full look together.

She carries a quirky and sometimes edgy range of brands which you won’t find elsewhere in Mayo.

The boutique is very active on both Facebook and Instagram, keeping customers up to date on new arrivals and how to style a look.

Jacqueline adds a personal touch by doing her own modelling for social media photos and videos.


L’Armoire Boutique, Claremorris

Beth O’Sullivan proudly claims that fashion is not just their business at L’Armoire, it’s their passion.

She established her boutique seven years ago in Claremorris and it is a popular destination for stylish shoppers in the West of Ireland.

Customers come from Galway, Donegal, Leitrim, Roscommon and Sligo as well as from all over Mayo.

L’Armoire stocks a wide range of attractive clothing and accessory labels, and specialises in fashion advice.

When customers feel their own wardrobes need a makeover, Beth is at hand to guide them. She’ll select the perfect pieces to refresh the image and give everything a stylish new lease of life.

Beth is very active on Instagram, using it to give updates on the newest styles coming into the boutique.


Port Femme, Westport

Port Femme stocks quality, affordable fashion on Shop Street in Westport stocking contemporary brands like Vila, Vero Moda, Pieces and Superdry.

Manager Niamh O’Carroll and her staff offer reliable, honest advice to customers, helping them choose styles to suit their specific size and shape. They specialise in helping to build versatile capsule wardrobes.

The boutique has an online shop complete with a loyalty system for customers. Online shopping is a great option for people who want to shop after hours or who don’t live nearby.

Port Femme are very engaged with the community and have run very successful fashion shows to raise funds for charity.

* The winners will be announced ar next Friday night's awards ceremony at Breaffy House Resort.