Sponsor Profile: Don Racine - leading the way in fashion
Family-owned boutique Don Racine is the epitome of a retail business success story, growing from humble beginnings to a genuine destination store which attracts customers from far and wide.
Founded by the Parsons family over 30 years ago, at first it occupied just one half of a shop on Castle Street.
Since then it has expanded outwards on the ground floor premises and upwards too, developing into a spacious, elegant boutique on three floors.
The stylish design includes plenty of comfortable seating for weary shoppers; a welcome respite for tired legs.
This landmark store has remained at the forefront of fashion from the beginning, staying alert to international trends and bringing them to the heart of Castlebar.
Specialising in day and occasion wear, Don Racine carries an impressive range of international labels from Paris, Canada and Spain.
The rewards for this high end boutique have come with a multitude of accolades - winning the Mayo Style Award for Best boutique last year, RSVP Magazine Best Boutique in both 2015 & 2016 and being voted in the top ten destination stores in Ireland by the Irish Independent.
The boutique prides itself on offering a personal service from the courteous staff, all of whom come from the extended Parsons family.
Three generations now work together to ensure every customer is given personal attention and all the help they need. The staff have a huge amount of experience and will assist and guide even the most nervous mother of the bride.
Alterations to garments are free of charge and carried out in store, ensuring the perfect fit without delay.
Of course no outfit is complete without a hat or fascinator and a wonderful choice is available in store. Everyone dressed by Don Racine looks and feels a million dollars on the big day.
Don Racine carries everything from high end fashion for a wedding or a day at the races to stylish business wear, or just a casual outfit or new jeans to make you feel good.
Fresh stock arrives in store every fortnight so there’s always a reason to drop in and see what’s new. The boutique stocks sizes 8 to 24, catering for just about anyone from the age of 21 upwards.
Facebook has become an important channel of communications for Don Racine and both Helena and Martin Parsons find it a great way to stay in touch with their ever expanding customer base.
Updates are regular and include lovely photos of up to date fashion, plus videos of Exposé, Ireland AM and other TV appearances. Keep an eye out for competitions too – everyone likes a chance to win something stylish.
The Parsons are working on a new website at the moment which will have online shopping, making the world of Don Racine available to those living further afield.
The message is clear – if you want a stylish new look for any occasion, Don Racine is the place to go.